2021

STB Network Redesign


Dive into a Sea of Emotions: STB Network Redesign Unveils a Captivating Ocean of Love



Awards



CLIENT
STB Network (Starlight Media)
CategoryChannel Branding

Scope of work
Concept Design Design Strategy Graphic Design Visual IdentityGuidelines Motion Design Case
Embark on a transformative journey with STB Network's groundbreaking redesign project, tailor-made for the discerning female audience of Ukraine. Inspired by the boundless depths of human emotion, our concept, "Ocean of Emotions," immerses viewers in a tidal wave of love, passion, and connection.

At the heart of our redesign lies a profound exploration of love, manifested through over 100 evocative interpretations of this timeless emotion. Just as the ocean teems with life, our concept envisions love as a vast expanse, where every ripple and wave holds its own unique story. From the gentle beginnings of a single drop to the majestic sweep of a tidal surge, our imagery captures the dynamic essence of love's journey.
















R&D Idents







Awards:

2021 Promax Global Excellence Awards, Best Brand Image — Rebrand — Silver Winner
Ukrainian Design The Very Best Of: 
Best Of — C-1 TV Channel — Visual Identity
Best Of — C-2 TV Channel — Logo



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Credits:

Core Сreative Team: Vadim Revin, Oleksii Riepik, Oleksandr Antonov, Mathew Babak, Zukentiy Gorobiyov, Andriy Naumenko
Motion: Vadim Revin, Matthew Babak, Andriy Naumenko, Oleh Domotenko
Off Air/Digital: Zukentiy Gorobiyov, Andrii Kurylo
Project Art Director: Vadim Revin
Art Director STB: Andriy Aslamov
Font: Andriy Konstantynov
Sound: Vlad Muzychenko
Idents: Vadim Revim, Alex Kotelnikov, Yaroslav Koval, Patrick Bennar, Yevgeny Tereshchuk, Andriy Aslamov
Design Director: Mikhail Babak
Creative Direction: Oleksii Riepik, Vadim Revin, Oleksandr Antonov, Zukentiy Gorobiyov, Vitalii Sak, Oleksii Ihnatiev
Producers: Natalia Bovshyk, Oleksii Patselyuk
Head of Design: Oleksii Riepik
Marketing Director STB: Tatiana Svetlova
Marketing Director Starlight Media: Olena Martynova
General Producer STB: Ludmila Semchuk



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